Marketing That Moves
the Needle.
SEO, AEO, Paid Media, Lead Generation, and Marketing Automation. Pick one service or let me run the entire growth engine for your business.
Book a Free Strategy Call →Four Services.
One Growth System.
Every service I offer is connected. SEO builds authority, paid media generates demand, lead gen captures it, and automation converts it. I play the whole board.
SEO & AEO (Answer Engine Optimisation)
Rank on Google and get cited by AI. Most agencies only do one. I do both. I optimise your content so it ranks in traditional search and appears in AI-generated answers on ChatGPT, Perplexity, Gemini, and Google AI Overviews. Current clients include MissPoppins and Endor Labs.
- Technical SEO audit and fixes
- Keyword strategy and content planning
- On-page and off-page SEO
- Schema markup for AI citation
- Entity building and brand authority
- AI citation tracking (Perplexity, Gemini)
- Monthly reporting with GA4 and GSC
- Programmatic SEO for scale
Paid Media Management
Google Ads and Meta Ads managed for pure ROI. I have run campaigns that generated 130K leads at £13 CPL and achieved 3.5x ROAS for charities with a £20K monthly budget. No boosted posts. No wasted spend.
- Google Search, Display and Performance Max
- Meta Ads: Facebook and Instagram
- Creative strategy and copy direction
- Weekly performance reporting
- A/B testing and funnel optimisation
Lead Generation Systems
I build end-to-end lead generation engines, not just ad campaigns. Landing pages, lead magnets, nurture sequences, and CRM pipelines that turn traffic into qualified pipeline ready for sales.
- Full-funnel strategy and mapping
- Landing page creation and CRO
- Lead magnet development
- Email nurture sequence setup
- CRM pipeline configuration
Marketing Automation
I integrate HubSpot and Salesforce so your marketing and sales teams finally work from the same data. I reduced manual data entry by 80% and cut lead handover time by 50% for X9 Media. I can do the same for you.
- HubSpot setup and workflow build
- Salesforce CRM integration
- Email automation and sequences
- Lead scoring and MQL definition
- Reporting dashboards in Looker Studio
When Your Customer Asks
AI for a Recommendation,
Will They Find You?
Search is changing. Your customers are now asking ChatGPT, Perplexity, and Google Gemini for recommendations instead of scrolling through blue links. If your brand is not optimised to appear in those AI-generated answers, you are already invisible to a growing segment of your market.
I help UK businesses build the brand authority, structured content, and entity signals needed to get cited by AI. This is not a future trend. It is happening right now.
Traditional SEO vs Generative Engine Optimisation
| 🔍 Traditional SEO | 🤖 Generative Engine Optimisation (AEO) | |
|---|---|---|
| Goal | Rank on search engine results pages | Appear in AI-generated answers and recommendations |
| Output | Blue links in Google and Bing | Direct mentions in ChatGPT, Gemini, Perplexity, Copilot |
| User Behaviour | User clicks a link and visits your site | AI answers the question and cites or recommends your brand |
| Key Signals | Backlinks, keywords, technical SEO | Authority, entity recognition, structured content, citations |
| Content Format | Keyword-optimised pages | Answer-optimised, structured, citable content |
| Measurement | Rankings and organic traffic | AI citation rate, brand mention frequency, prompt visibility |
| Timeline | Months to rank | Months to build entity authority and citation presence |
No Hidden Fees.
No Surprise Invoices.
Fixed monthly retainers. You know exactly what you are paying and exactly what you are getting. Cancel with 30 days notice anytime.
One core service. Ideal for businesses starting with SEO, paid media, or lead generation for the first time.
- One service: SEO, Paid Media, or Lead Gen
- Monthly strategy call (60 min)
- Bi-weekly progress reports
- Slack access for fast communication
- GA4 and GSC dashboard setup
Full-stack marketing. Two or more services working together as one connected growth engine.
- Two or more services combined
- SEO plus AEO included as standard
- Weekly strategy calls (30 min)
- Weekly performance reports
- Full Looker Studio dashboard
- Priority Slack response (same day)
- AI citation monitoring included
Larger teams, multiple brands, or complex multi-channel setups with bespoke deliverables and dedicated involvement.
- Everything in Growth plan
- HubSpot and Salesforce integration
- Team training and onboarding
- Dedicated Notion workspace
- Quarterly business reviews
All prices exclude VAT. Minimum 3-month commitment. Ad spend billed separately and managed transparently.
From First Call to
First Results
Four steps from introductory call to active campaigns. No lengthy onboarding. No three-month delays. Most clients see initial results within the first 30 days.
Discovery Call
Free 30-minute call. I learn about your business, goals, current channels, and where the biggest opportunity is. No pitch, just honest conversation.
Audit and Strategy
I audit your existing setup, identify the leaks, and build a 90-day growth plan tailored to your goals and budget. Delivered within 5 working days.
Execution
Campaigns go live. Content gets published. Automation gets built. I work fast and keep you updated through Slack and weekly reports.
Optimise and Scale
Every decision is data-driven. I review performance weekly, cut what doesn't work, double down on what does, and scale when the metrics justify it.
Common Questions
Do you work with businesses outside the UK?
Yes. I am based in Reading, UK, and have worked with clients in the USA, India, and across Europe. Most client work is done remotely. Timezone overlap with UK working hours is preferred but not mandatory.
What is the minimum commitment?
The minimum engagement is 3 months. Marketing takes time to compound. I would rather turn down a client than promise results in 30 days. The 6-month option includes a 10% discount and typically produces significantly stronger results.
Do I need a big budget for paid media to work with you?
No. I work with budgets from £1,000 per month upwards for paid media. The management fee is separate from your ad spend. For the best results I typically recommend a minimum ad spend of £1,500 per month on Google or Meta.
What is AEO and why does my business need it?
AEO stands for Answer Engine Optimisation. It is the practice of making your brand, content, and authority visible to AI models like ChatGPT and Perplexity so they cite or recommend you when users ask relevant questions. As AI search grows, businesses not optimised for it will lose visibility to those that are.
How do you report on results?
Every client gets a Looker Studio dashboard updated in real time with the metrics that matter to their goals. For paid media: ROAS, CPL, CTR, and conversion data. For SEO: rankings, organic traffic, and AI citation tracking. Reports are sent weekly with a summary and next actions.
Can I start with one service and add more later?
Absolutely. Many clients start on the Starter plan with one service, see results, and then expand to the Growth plan. You can upgrade at the end of any monthly billing cycle.
Let's Build Your
Growth Engine
Book a free 30-minute strategy call. No pitch, no pressure. Just an honest conversation about what will move the needle for your business.